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Smartwool

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The birth of Smartwool

Smartwool was founded in 1994 by outdoor enthusiasts looking to enhance their experience on the ski slopes. Their quest for socks that keep feet warm and dry led them to discover Merino wool, an exceptional material that offers softness, thermal regulation and anti-odor properties. Thanks to this discovery, Smartwool revolutionized the sock market with products that combine comfort and performance. Today, the brand goes beyond socks to offer a wide range of technical clothing designed to accompany every adventurer on his or her explorations.

To explore the Smartwool universe further, discover our Men's Smartwool and Women's Smartwool technical T-shirts . These products are perfect for your outdoor activities, while offering unrivalled comfort.

Commitment to the environment

Smartwool doesn't just offer high-performance products; it is also actively committed to preserving the environment. The brand works with ZQ Merino to ensure that the wool it uses comes from farms that respect animal welfare and reduce their ecological footprint. By integrating sustainable practices into its supply chain, Smartwool aims to minimize its environmental impact while continuing to produce garments that meet the high demands of outdoor enthusiasts.

This commitment also translates into the use of recycled materials in certain products to optimize performance while reducing textile waste. To discover our complete selection of sustainable textiles, visit our Lifestyle Gloves category, where you'll find a variety of items to suit your active lifestyle.

A community passionate about the outdoors

Beyond its exceptional products, Smartwool is first and foremost a community united around a common passion: enjoying the outdoors. Whether it's hiking a mountain trail or simply taking a winter walk with your dog, every moment spent outdoors is precious. Smartwool garments and accessories are designed to eliminate distractions such as moisture or discomfort, so that everyone can fully enjoy their adventures.

For those looking for even more options to suit their outdoor needs, explore our other brands too, such as Icebreaker and Devold. However, there's no denying that Smartwool remains the undisputed benchmark in outdoor gear, thanks to its unique expertise and commitment to quality.

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    from 119 € (* see conditions)

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  • Customer service
    by phone on +33 (0)9 72 306 150
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    4 stars
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