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Hiking
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Lifestyle
Prana
Retrouvez notre selection Prana - Textile Women - Textile Men - Yoga mats - Express delivery
Prana is a brand of versatile, stylish and durable clothing and accessories that you can wear for every activity, every adventure, every day.
The Prana story
Prana was founded in 1992 by Beaver and Pam, who had the vision of creating stylish, sustainable fashion for active people. Their adventure began in a small garage in Carlsbad, California, where each piece was assembled by hand. They used fruit crates to transport their products and cut labels from recycled paper. This artisanal approach enabled Prana to establish a solid foundation on which it continues to grow today. A commitment to style and sustainability has remained at the heart of their mission from the outset.
The name "Prana" comes from the Sanskrit word for "breath", representing the vital energy that connects us all. This philosophy guides every aspect of their production, ensuring that clothes are not only functional but also carry a higher intention. As a responsible brand, Prana strives to equip its customers to pursue their adventures while respecting our planet.
A commitment to sustainability
At Prana, animal welfare is a top priority. The brand certifies its products to strict standards such as the Responsible Down Standard (RDS), ensuring that the down used complies with animal welfare requirements throughout the sourcing process. This means that every product containing down or feathers comes from certified farms that treat animals with respect.
In addition to its commitment to animal welfare, Prana is part of the Outdoor Industry Association's Climate Action Corps, actively working to reduce its carbon footprint and promote sustainable practices throughout its supply chain. Thanks to these ongoing efforts to improve transparency and guarantee decent working conditions for all workers involved in their production, Prana is positioned as a leader in the responsible textile industry.
Our textile selection Prana
Alpinstore, your outdoor specialist, invites you to discover our exclusive selection dedicated to Prana products such as women's shorts Prana, men's shorts Prana, as well as a varied range from shorts to short sleeves and even skirts/dresses. Each piece is carefully designed to combine comfort and performance for your outdoor activities.
Whether you're on the slopes or out in nature, choose Prana for a polished look without compromising your commitment to the environment. Explore our collection today! To complete your outdoor gear with excellence, don't forget our other renowned brands such as E9, Looking for Wild or Patagonia.
